This online privacy policy
(“Policy”) applies to the website rewards.cat.com (“Site”).In this Policy, the terms “Site,” “we,” and
“us” refers to Caterpillar Inc., owner of Site domain.Cat® Rewards “Program” currently lives on
rewards.cat.com and is hosted and administrated by a third party vendor, BI
Worldwide (“BIW”).
This Policy describes the personal information
that we collect from you, within this Site, and how that information may be
used or disclosed by us. This Policy does not apply to information that we
collect through other means
(e.g., other websites or other methods such
as telephone calls), or to information collected on any other company or third-party
site regardless of whether such site links to or is accessible from this Site.
You should carefully read the privacy notices of any other websites.
How do we collect personal information?
We collect personal information that you
voluntarily provide on the Site through registration, promotions (which may
include sweepstakes, surveys, quizzes, etc.) or clicking on the “Contact Us”
e-mail link.
Primary Purpose of Data Collection
The information that you provide will be used
to enroll you into the Program hosted on this Site and allow you to participate
in Program activities.Information will
be retained to allow for Site log-in upon future Site visits
Personal information collected
from you is used to create and administer individual accounts, including for
purposes of account verification if you lose or forget your password. Personal
information may also be used to contact you via e-mail or print communications
regarding special promotional offers associated with the Program, or may be
used to contact you regarding any issues that may arise during the operation of
this Site or Program.
Personal information may be used
for purposes of delivery of awards to you. This Site includes the ability to
redeem points for, or receive merchandise or travel awards, so you will, as
appropriate, receive communications with information about the transaction
(such as order or shipment confirmation) or special promotions. Your phone number may be required in the event
that you need to be contacted if there is a problem with an order.
Secondary Purpose of Data Collection
By opting in at enrollment, you
are authorizing Caterpillar Inc., its affiliates and subsidiaries, the Cat
dealer network, and Site generated communications to send marketing
communications to you.To opt-out of
these communications, you must send an email through the Site Contact Us email
link.Your email address or log-in and password
may be used to identify you. Additionally, we may use and/or disclose your personal
information as required by law or regulation, or as requested by government
authorities or for the protection of persons or property.
What personal information do we
collect?
User Provided Information
We collect personal information that you
voluntarily provide to this Site. For example, to enroll on the Site, you will
be asked for your company name and address, username, email, first and last
name, role, type of industry, language preference, telephone number and customer
number.Any fields that are required (as opposed to optional) will be
designated with an asterisk (“*”).Similarly, if you e-mail us through the “Contact Us” page, we will ask
for your name and e-mail address (you may choose to provide additional information
as well) so that we can respond to your questions or comments.
Automatically Collected Information &
Tracking
When you visit this Site, it automatically collects
your Internet Protocol (“IP”) address and other technical information provided
by your browser (e.g., your browser, what site referred you to this Site, etc.).
The IP address may be used to help diagnose problems with this Site or for
security purposes.
This Site does not honor “do not track”
signals sent by your browser. Additionally, this Site sets and retrieves
“cookies”, which are small identifiers stored by your browser software to
identify you, including cookies that are set by third parties that are used to
track your use of this Site. See below for additional information on cookies.
Cookies
This Site may utilize
"cookies" to improve individual experience. Cookies are small bits of
important information that are stored by your web browser on your computer hard
drive. These cookies are used to enhance site usability and personalization,
and to assist in site navigation. These cookies contain only information that
you have supplied to this site. These cookies do not read other data from your
computer or share information with cookies from other sites. Cookies may remain
on your computer after the web browser session has expired to assist you when you
return to this site.
You can configure your web
browser to accept all cookies, reject all cookies, or notify you when a cookie
is set. Each web browser is different, so check the "Help" menu of
your web browser to learn how to change your cookie preferences. If an
individual rejects all cookies, an individual may not be able to use some or
all of the features of this Site.
Activity Tracking
The site may track and analyze
non-identifying, usage information from visitors (“Statistical Information”) in
order to constantly improve the quality of service and Site performance.
Statistical Information gathered includes items such as: the activity of your
browser when you are viewing the site, the site path of your visit, and the
time of day you visit the site.
To opt-out of Google Analytics
for the web, visit the Google Analytics opt-out page at https://tools.google.com/dlpage/gaoptoutand
install the add-on for your browser. For more details on installing and
uninstalling the add-on, please see the relevant help resources for your
specific browser.
How do we safeguard personal
information?
We utilize reasonable measures to protect personal
information against loss, manipulation, falsification, unauthorized access, or
unauthorized disclosure. Due to the design of the Internet and networking and
computing technologies, we cannot guarantee that communications between you and
the Site will be free from unauthorized access by third parties.
Will we disclose the personal
information that we collect?
Your personal information will be shared
within the Caterpillar enterprise, its affiliates and subsidiaries, and
disclosed with the applicable Caterpillar dealer(s) in the applicable service
region. In addition, your personal information may be shared with third parties
that are processing the information on behalf of the Caterpillar enterprise,
its affiliates and subsidiaries. For example, this Site is hosted for
Caterpillar by BI Worldwide.We may
disclose your personal information when it is necessary to answer your inquiry
or to fulfill the purposes of the Site. In any case, the disclosure of personal
information is only to those with a legitimate business reason to access the
information. Notwithstanding the above disclosures, we will disclose personal
information when required or permitted by law or according to relevant
corporate policies.
Your Consent
By providing personal information to us, you
consent to the collection and use of the personal information in accordance
with the purposes described in this privacy policy. Since this service will be
available to individuals in a variety of global locations, you are also consenting
to transferring your personal information to countries or jurisdictions that
may not provide the same level of data protection as the legal jurisdiction in
which you are located.
Children
We do not want to collect or maintain information
from those under the age of 13. No part of our Site is structured to attract
anyone under the age of 13. By using our Site, you represent that you are not
less than 13 years of age.
How may I access my personal information or
opt-out of future communications?
Upon request, and after providing
satisfactory proof of identity, you will be given access to and, if
appropriate, the option to access, update or delete the personal information you
provided through this Site, (including a request to opt-out of future
advertising, marketing or opinion poll communications from Caterpillar Inc., or
Program).Please click on the Site “Contact
Us” email link.
Contacting the Site/Program Administrator
If you have any questions,
inquiries or complaints regarding this Policy or the use of your Information,
please use the “Contact Us” link on the Site or contact BI Worldwide by mail at
7630 Bush Lake Road, Minneapolis, Minnesota 55439.
Where can I obtain further information about
this privacy notice?
For additional information about this privacy
notice, please contact us at:
Caterpillar Inc.
Attn: Customer Interaction Center
100 N.E. Adams Street Peoria, IL 61629
Or you may contact Caterpillar’s Office of
Business Practices at
http://codeofconduct.cat.com/ or
by calling +1 (800)300-7898.
What happens if this privacy
notice changes?
We reserve the right to amend this privacy
notice. If we update or change this privacy notice, the changes will be made on
this page. Your use of the Site following the posting of changes to this privacy
notice will demonstrate your acceptance of those changes. Contacting the Site Administrator
If you have any questions,
inquiries or complaints regarding this Statement or the use of your
Information, please use the “Contact Us” link on the site or contact BI
Worldwide by mail at 7630 Bush Lake Road, Minneapolis, Minnesota 55439.